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Atelier Anaek

Atelier Anaek is a slow fashion brand built on a simple but unpopular opinion: ethical fashion doesn't have to be boring. The work covered brand positioning, social strategy, and the complete graphic language. The visual direction leaned into contrast: classical sculpture, electric blue, oversized red typography, and copy that called out fast fashion without taking itself too seriously. Provocative, confident, and unmistakably its own thing.
Project type
Branding
Key Deliverables
Brand Guide, Social Media Strategy
Date
2022
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